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Spanish Ethnic Labels: More on "chulo", "cholo"
Bick Agrait of Fordham University calls attention to the Puerto Rican use of "chulo". Since Cuba and Puerto Rico were Spanish colonies until 1898, usage is presumably close to Spanish, although the pronunciation is different:
"In Puerto Rico, the word "chulo", when applied to a situation, sensation, or activity, is very positive. In fact, the word "chuleria" means a very fun activity or place. However, when "chulo" is applied to a person, especially a man, it is very negative, meaning something along the lines of "male slut", "pimp", etc. As for "cholo", I had never heard it until I came to the U.S."
Ronald Hilton - 1/28/01